The grocery delivery apps have disrupted the global market. Such apps demand surged to a great extent, which encourages entrepreneurs to start a grocery delivery business. If you are a budding entrepreneur and wish to start a business with an app like FreshDirect, this blog will help you get insights.
A Glance At The Growth Of FreshDirect
FreshDirect is an online grocery delivery service platform established in 1998 by Joe Fedele and Jason Ackerman. At the initial stage, it was operated only in New York City and expanded in most of the New York Metropolitan areas by 2010. Also, it was operated in some countries in Connecticut, Jersey, Pennsylvania, Washington, Delaware, and the DC metro area.
Before 2008, FreshDirect witnessed customer quality issues. So, the company changed its strategies to focus on improving customer service. It collected real-time data and analyzed its report to monitor the customer service issues. Thereby, the company can quickly resolve the issues. This strategy worked out well and the revenue generation started to surge considerably.
In 2016, FreshDirect secured $189 million from J.P. Morgan Asset Management at a pivotal time. Since 2010, its annual revenue has been nearly $600 million. As of 2019, it held 68% of the grocery delivery market share in New York City. On the other hand, other big players include Instacart (13%), Peapod (9%), and Amazon Fresh (9%). These data are evident that FreshDirect’s popularity and reach surged.
FreshDirect Clone Script – Ready-to-Launch Grocery Delivery App Solution
FreshDirect Clone Script is a pre-built on-demand grocery delivery app solution with the same features and functionality as FreshDirect. It is also known as a Minimum Viable Product (MVP) developed with necessary features to fulfill the customers’ needs. Once considering their feedback, you can customize to improvise the app’s performance.
The concept of developing a custom-built app solution is beneficial for budding entrepreneurs as they can enter the online grocery delivery segment instantly. Even though it is crafted with versatile features and functionality, you can modify it according to your requirements. Ensuring to launch the app with an interactive, simple, and appealing user interface.
In a nutshell, FreshDirect Clone Script is a readily-made app solution that is highly customizable and fully scalable based on your business needs & demands. The advantages of availing clone scripts for entrepreneurs are listed below.
- Doesn’t take much time for app development & deployment
- Decreases the time spent on market research and strategy formulation
- Pre-built with needed features with simple UI
- Tested with major platforms that make it an error and bug-free
- Saves your money and resources
Launching The FreshDirect Clone App Is A Smart Move For Your Grocery Business
As per the recent reports, the grocery sales tripled, reaching US $17.5 billion compared to the previous years. The net worth of the grocery industry is forecasted to reach US $30 billion in the next few years. Notably, the Covid-19 wave makes traditional grocery businesses adapt to launch the grocery app. This is because the demand for such apps increased as people feared stepping out of their homes even to buy essentials to prevent virus transmission.
As of March 2020, nearly 75% of people in the United States started to purchase groceries online. A grocery delivery app lets the customers get groceries to their doorstep, ensuring social distancing. Despite the Covid-19 pandemic coming to an end, the demand for grocery apps will continue as people adapt to the changes and comfort in availing of the delivery service.
This is some growth that the online grocery delivery market is witnessing. Inspiring this, many entrepreneurs go ahead with the ready-made app instead of developing it from scratch. Thus, investing in the FreshDirect Clone app is a smart choice to enhance your grocery business.
If you own a grocery store, it is imperative to have your on-demand grocery delivery app. This is how you can improve your brand visibility and earn more with the implementation of multiple revenue streams. If you are a startup, seeking an opportunity to enter the on-demand market, choosing to invest in the grocery app clone is a smart move.
Which Business Model To Choose for Grocery Delivery Apps?
Single Store Business Model
This business model is a perfect suit for the one who already owns a grocery store but wants to take their business to the next level. With an app, the grocery store owners can get wider potential customers’ reach.
Grocery Chain Business Model
This business model suits grocery stores having multiple branches. It is quite useful for the customers as they can purchase groceries from the nearby stores listed in the app.
Aggregator Business Model
The aggregator business model is helpful for entrepreneurs who need to combine multiple grocery stores in which customers can choose the desired stores. Upon the acceptance of the order by the store, the assigned delivery driver reaches the store, collects the order, and delivers it to the customers.
Marketplace Business Model
The marketplace business model is almost similar to the aggregator model. In the previous model, the grocery store had to manage the delivery. Whereas, in this model, the platform owner has control over the delivery.
Based on your target audience, resources availability, and budget, you can select the business model of your choice.
Modules In The Grocery Delivery App
Four major modules include the Customer app, Delivery driver app, Grocery store app, and Admin panel. This ensures that everyone is well-connected, which enables the app users to access with comfort.
Customer app: This app facilitates the customers to place their orders with ease. As it is widely used, you have to ensure that the UI is intuitive, allowing the customers to navigate various options and select them. With the GPS tracking system, customers can easily track the driver’s location.
Delivery driver app: This app connects the delivery drivers with the customers. Upon accepting the delivery request, the delivery driver can connect with the customer for queries related to the location. Moreover, the built-in route optimization helps the drivers to reach the destination by choosing the shortest route.
Store app: The app’s functioning enables the grocery store to view & manage the orders and customize the products. Groceries can set the pricing of the groceries along with providing the description & pictures of the same.
Admin panel: As a platform owner, you can overlook all the ongoing orders, upcoming orders, and canceled orders. Apart from these, you can check out the delivery driver’s location to ensure that the order has been delivered with no delay.
Our grocery delivery app clone package includes a Customer app (Android & iOS), Delivery driver app (Android & iOS), web panel, Admin panel, and Dispatcher panel. These modules have to be infused with significant features for seamless functionality. We incorporated super exciting features in these modules so as to provide user-friendliness.
Chief Differentiating Features To Be Included In The FreshDirect Clone
Route optimization – This is an essential feature for delivery partners as they can choose the best route devoid of traffic. Using this, they can reach the customers’ location with no delay. Thereby, it increases customer satisfaction and boosts your target audience.
Order return – The customers have the option to return the order in case of any damage. Thus, restaurant owners can manage the return orders hassle-free.
Contactless delivery – Customers can enable this feature to avoid direct contact with the delivery driver. In such a case, the delivery driver will drop the groceries in front of the customers’ door. Then, a photo of those groceries dropped must be uploaded in the app as proof of delivery.
Reattempt delivery – There is a time when the customers will not be available during the grocery delivery. In this scenario, the delivery driver can re-attempt the delivery behindhand. If it was the case, you can charge an extra delivery fee from the customers.
Multiple pickup & delivery – The same delivery driver can accept multiple requests simultaneously, ensuring those destinations are quite nearby to each other location.
Self pickup – With this feature, customers can order groceries and visit the stores for self pickup. This is to eliminate the delivery charges.
Steps To Develop a Successful Grocery Delivery App
Market Analysis Of Your Business
The foremost step is to craft the business plan. For that, you have to identify your target audience and know their demands. This will help you to frame the objectives and purposes of the app. Apart from these, go through the strategies put forth by your competitors for better understanding.
Deciding The Platform For App Launch
You have to prioritize which platforms you want to launch the app. This plays a significant role while framing a business strategy. Focusing on your target audience, you can choose the platform for deployment. For a wider reach, it would be better to consider both the popular Android & iOS platforms.
Design and Development
The app design should be in such a way that it delivers seamless user experiences. The success of the app is determined based on how well the users are adopting it. Ensure to make your app’s UI intuitive, interactive, simple, and user-friendly. The development stage would define the technology stack that will be used to build the app.
Testing and Launching
Once done, the app has to be tested for bugs and technical glitches. If it is bug-free, then it is ready for deployment.
As the grocery delivery apps are ruling the on-demand market, it is high time for you to launch the FreshDirect Clone app. Reach a wider audience in no time.