The concept of on-demand food delivery apps is not new to the consumers as they have started to use them on a daily basis. People are getting more inclined towards convenience and accessibility. A majority of on-demand service consumers are millennials, as it can easily blend with their lifestyle. Food delivery apps play a role in keeping a balanced supply and demand in the market. Advanced technologies will be integrated into the application to deliver food directly to the customer’s location on-time. Developers ensure that route optimization and real-time tracking modules serve their purpose, enhancing the user experience on the app.
In addition to it, developing an app like grubhub offers various advantages for restaurants and customers. On-demand food delivery apps are too valuable to be ignored by restaurants and entrepreneurs as people are using it every day. The strategic value of these apps grows alongside the technology that backs it. Entrepreneurs are paying attention to every element in the app to address the needs of the stakeholders involved.
Customers can choose their favorite restaurant, browse through the endless menu, track orders in real-time, and much more on food delivery apps. Developers concentrate on optimizing the user interface to make it more appealing and convenient to use. Restaurant side apps make it easier for them to manage the orders placed and to oversee their deliveries. To communicate with customers the app includes a chat feature which makes more convenient.
Usually, food delivery executives take around 30 minutes to deliver the order. The drivers will have a specialized app that uses real-time tracking, route optimization, task automation, scheduling, and other tools to make deliveries easier.Additionally, they can choose to work at any time of the day and decide to accept/reject an order.
Entrepreneurs mostly prefer aggregator based food delivery models as they offer more opportunities and flexibility for the business. In such scenarios, hiring a third party delivery team is the best option. Restaurants only have to take steps to prepare and pack the food. They need not have to stress over transportation as third-party providers, and freelance drivers will handle it. Customers can save transportation costs by getting food directly to their doorsteps.
Offers and promotions:
Convincing customers to use your platforms is more complicated than developing it. The customers should get more value for the money they pay. Ensure that your commission fee is not very high and does not affect the revenue of the restaurant. You can increase the number of orders placed on your platform by enticing the customers with offers. Cashback is also an excellent strategy to attract more audience.
Types of food delivery apps in the market:
There are three basic types of on-demand food delivery apps in the market. You can analyze and pick the one that suits your business ideally. They are:
Order focussed model:
These apps act as a middleman that connects the local restaurants with the customers. The customers can pick their ideal restaurant and place orders directly on the application. Some providers also include options for users to customize food. In this business model, the restaurants will be held entirely responsible for the food order. It is one of the widely used business models in this sector as it can cover more users. The providers can hire third-party delivery executives or freelancers for order delivery. If you plan to start a similar business, getting a grubhub clone script is the ideal choice.
Orders and linguistics focussed model:
This food delivery model is also known as an aggregator model and will be the ideal choice for restaurants that do not have their delivery system. Entrepreneurs do not widely use the order and linguistics business model as it can be hard to cover more audiences.
Restaurant specific model:
Restaurants that have hired their own fleet of delivery executives will use this model. These applications will cover only a single restaurant chain. Brands like Dominos, KFC are using restaurant-specific models and hire their own delivery service.
The checklist you need for developing your food delivery app:
The on-demand food delivery market is highly lucrative and has high competition from all sides. Your grubhub clone app will be successful only if it meets the expectations of the users. Ensure that you cross out everything on the checklist to develop a future-proof food delivery application.
- Do thorough market research in your niche.
- Multiple levels of competitors’ analysis are required.
- Keep in track of the latest trends in the market.
- Find your target audience in the market.
- Analyze their needs and plan on addressing it.
- Choose the ideal business model for your business.
- Ensure that your development team uses the latest technology in the market.
- Ensure that you have a USP and analyze its feasibility.
- Develop an MVP with the basic features initially.
- Decide on the monetary streams.
- Devise an effective pre-launch marketing plan for your app.
Challenges faced in this niche:
The food delivery business is a highly sensitive sector. One mistake from your side will pull your brand to rock bottom, and it is not easy to get back to your spot. Here are some of the common challenges that you might face in your venture.
- To keep the pricing of the menu stable at all times.
- Consistently offering good quality food.
- Issues that are likely to arise in the logistics part.
- Dealing with unhappy customers.
- Unreliability of freelance delivery executives.
- Difficulties in managing high volumes of orders.
- Neglecting user loyalty on your platform.
We have spoken about an on-demand food delivery app’s basic idea and some valuable tips to improve the services. Get in touch with our on-demand food delivery app development team to clear your queries. We can be your reliable technical team in your venture to establish your brand in the market and extend our seamless support.