Binge-watching’ and ‘Just one more episode’ have become a common term in Gen Z’s everyday lives. On-demand video streaming applications have taken the viewing experience to the next level as more content gets added every day. The millennial generation prefers spending their leisure time at comfort rather than being in fancy places. This article will take a deep dive into the UI/UX aspects and cover the critical features that should not be overlooked in video streaming apps.
Features that you shouldn’t miss on your app like Netflix:
Watchlist is one of the features that you shouldn’t miss on your app like Netflix as it enhances the user’s experience on your platform. The users can add titles to their watchlist and can watch anytime. The watchlist feature can cut down their efforts to search for a title every time they watch or to remember them.
When it comes to getting users on-board, the best way to do it is to make the process minimalistic. Introducing social media plugins’ functionality apart from the traditional signup process with an email address or phone number can make things easier for the users. Focusing on optimizations that add user-centric features can help improve the user retention rate to the maximum.
Search for content:
As your platform will be housing thousands of movies and TV shows, adding a search feature will make it easier for the users. Search filters can help organize the content based on different criteria like genre, language, country of production, director, cast, etc.
As devices around us are getting smarter, owning a smart tv is not a big deal now. The screen mirroring feature can help view videos on a bigger screen like a TV or laptop. Currently, there are two ways to mirror the contents of your screen; they are:
1.Google Cast SDK:
Ensure that your development team optimizes your Netflix clone app to support the Chromecast HDMI dongle of Google. The developers can easily extend their iOS, Android, or even Chrome OS apps to stream media content onto the smart TV. There are mobile apps that can be used as a remote control to manage media playback.
This method is restricted to Apple-owned devices and is an efficient alternative app to Google Cast. Apple’s security algorithm ensures the user data stays personal and private on the platform.
The online businesses are currently focusing on data security, and user privacy as the trend of making digital payments is rising. As you are offering video-streaming services similar to Netflix, it is critical to ensure your payment gateways’ credibility. Ensure that the users can choose from an array of payment options like credit cards, debit cards, net banking, PayPal, UPI, etc.
Share on social media:
The current generation is obsessed with social media networks as they post all their daily activities on their feed. Having a share option on your video streaming app will make it easier for users to share their activities on your platform. It can also be an effective way to suggest titles to friends or followers.
Offering localized services always attract users as they will feel special in using a personalized service. Ensure that your on-demand video streaming app supports more than just English as it contains language, and the users should be able to pick their preferred language. Offering multi-lingual support on your app can help you reach broader demographics and can boost your business significantly.
The features above-mentioned holds a significant role in making your app popular and will fetch loyal customers. Here are some critical guidelines that you stick to while developing a whitelabel video streaming app.
UI/UX analysis of your video streaming app:
Your user interface will be the first thing that people will notice on your application. Ensure that your development team develops the user interface with a user’s perspective to improve their experience. Features like add to my list’, ‘autoplay next episode,’ ‘skip the intro, etc., will add to the users’ convenience.
Multi-screen support is also known as a picture-in-picture video view. This feature can be highly beneficial to enhance the user experience as they can chat or browse without stopping the video.
Netflix developers have integrated AI mechanisms like Machine learning to keep track of the type of content watched by the users. The categorized data will help display a list of related movies and TV shows on the user feed. This feature adds up to a reason for users to spend more time on your platform.
Technologies used in developing an app like Netflix:
For application and data management:
- Amazon EC2
- Amazon S3
- Amazon RDS
- Amazon DynamoDB
- Amazon RDS for PostgreSQL
- Amazon EMR
- Amazon SES
- Urban Airship
- Apache Mesos
- AWS CloudTrail
- Sumo Logic
- Express Gateway
Commonly used Business Tools:
- G Suite
- Ping Identity
Integration of Blockchain technology:
The reality of making crypto payments in our everyday lives is not far from reality as Blockchain developers are racing towards it. The users can easily pay with their preferred cryptocurrency and need not have to pay any third-party intermediaries. The credibility of Blockchain technology can add an extra security layer to your platform.
In a nutshell:
Loading your application with exclusive features has a significant role in attracting users to your platform. Suppose you are an entrepreneur with plans to develop a Netflix clone script, get in touch with our development team. Join hands with an efficient team of app developers to build a robust app with intuitive features. Business analysts have predicted a profitable future for video streaming apps; hence now will be the right time for entrepreneurs to enter this sector and claim their slice of the market.